4th Step – Find Your WordPress Theme and Customize

You most likely already picked a theme when you were setting up your website, but is it the right theme for you? Also, is the website you visualize possible with your theme?

I’m going to help you find the perfect WordPress theme that looks and functions great.

Almost every WordPress theme is unique in its own way.

Some are really good, while others are just plain out not even worth trying.

There Are Major Differences Between WordPress Themes And Here Is What I ALWAYS Look For When Choosing One:

  • Where the logo is located and how big it can get.
  • Where the menu is located (navigation bar) and how large each tab is. With smaller tabs, you can add more tabs to your menu.
  • Colors of the theme and if the colors can be changed. A lot of the time, free WordPress themes don’t allow you to change the main color. Some do, but a lot don’t.
  • How wide the content area is (size).
  • Size of Sidebar (widget) area.
  • How the theme looks. If it’s ugly, I don’t want it.
  • How old is the theme. New themes are added every day and most of the time those new themes are not checked with most plugins, which is not good.
  • It’s also good to check when a theme was last updated. If it’s been over 6 months since the developer last updated the theme, it is best to not use that one.
  • What it looks like in the “Demo” mode. Yes, the image looks great, but they never look the same as they do in the picture. Make sure you can work with it.
  • How fast the demo loads. If the demo takes forever, your website probably will too. Slow websites are terrible. I hate slow websites.
  • How many plugins the theme requires to function normally. Some themes have unique plugins that allows something to do a specific function, that most themes will not.

That is basically everything I check for in a theme.

After choosing a free theme or purchasing a theme, you will have to install the new theme into your website.

To accomplish this, go to your WordPress dashboard, hover over ‘Appearance’ and click ‘Themes’. Then you click ‘Add new’ at the top.

add new theme

On the next page, you can browse through thousands of free themes or upload your own theme by clicking ‘Upload Theme’ at the top.

choose theme or upload theme

If you are going with a free theme, you can search through many of them. When you see one that you think you can work with, install and activate it.

What Theme Do I Recommend?

I have used many themes over the years, but I eventually found one that was perfect for me, I ended up using for all of my websites.

That theme is…


GP has everything I ever needed in a free theme. It was so great, I ended up purchasing the full version when it was on sale during Black Friday. Worth every penny…

So, if you want to use the same theme as me (you don’t have to, just a recommendation) you can type in: GeneratePress and it will be the first that is shown.

install GeneratePress

What you do is click the blue ‘Install’ button, then it will show a blue ‘Activate’ button that you will click. Once you do that, you can customize your website the way you want.

You can always change your theme anytime. So, if you decide you don’t want it anymore, switch to another one by going to your WordPress dashboard, Hovering over ‘Appearance’, clicking ‘Themes’ and then click add new.

Simple as that.

How do you customize your website to make it look the way you want?

After choosing and installing the theme, Hover over ‘Appearance’ and click ‘Customize’.

appearance customize

You will then see your website and different parts of your theme that can be customized.

customize wordpress website

Every theme is unique. What can be customized on your theme is specific to that theme.

All themes allow you to change the logo, menus and sidebar widgets. Some themes allow you to change the colors, background images, fonts, layout and widgets in different areas.

Some themes also have “One-Page” templates for your home page that may have a slide show section, benefits section, contact forms, testimonial section, about section, etc…

What you need to do is explore what everything is in the customizer and make the changes you want. It’s basically trial and error until your website looks exactly the way you want.

I’m going to go through the basics for what you can customize with the GeneratePress theme.

Starting off with…

Site Identity – This is where you add your Site Title, Tagline, upload a Custom Logo and upload a Favicon for your website.

Layout – The layout section is where you can change many different areas of your website. For instance, you can change the size of the sidebar to make it perfect for your needs. You can also change the container (content area), Primary Navigation, Sidebars and the Footer.

Colors – The colors section is where you can change the color of certain things on your website. With the free GeneratePress theme, you can change the color of the background, text color, link color, link color when hovering, and link color when visited. The Paid GP theme allows you to change the color of just about everything.

Typography – You can change the font family, font size, line height, and paragraph margin for your content area in this section. With the GP Premium, you will be able to change the typography of headings, paragraphs, links, etc…

General – The general section can be ignored. Leave both of them checked.

Menus – The menus section is another place you can adjust your navigation menu, and see the changes happen live.

Widgets – The same goes for the widgets section. You can adjust your widgets and see the changes happen live.

Additional CSS – If you learn CSS (Cascading Style Sheets), you can add the CSS to the Additional CSS section and it will make the changes instantly. CSS isn’t something you need to know right now. It took me a few years before I finally decided to learn a little bit about it.

If you want something that your current theme doesn’t allow, you will probably need to find and install a different theme that has everything you want. It can be a long and tedious process, but it’s worth it in the long run.

It’s best to try and find your perfect theme now, instead of waiting until you have a ton of content that may look different when you change your theme.

Once you have the perfect theme and customize it, you can move on to the next step.

In the next step, you will be coming up with and choosing categories for your niche.

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