Yes, you read it right.
The “Key” to success with your own website is creating Valuable, High-Quality, Shareable, Interesting, and Informative content that gets ranked in search engines, or promoted in a way to make sales.
Creating great content may eventually get you ranked in search engines, but that doesn’t always mean you will make money.
How you monetize your website is another very important step that makes all the difference.
Picture it this way:
When you have a problem or need the answer to a question, what is the first thing you do?
I’m going to take a wild guess here and say that you go to Google or any search engine and try to find what you are looking for.
When you ask your question, that search engine searches millions of different websites to provide you with the most relevant information that will answer your question.
They are always looking for the most relevant and informative content to include in their top results.
You want your website to be found and ranked high by the search engines.
Higher rankings equal more traffic, which can lead to more sales.
When you are creating content, you need to plan to have it ranked in search engines.
No, I do not mean you should expect to instantly see your website or post in the search results for broad keywords.
Not anytime soon. You need to build dominance first.
What I mean is you actually need to PLAN and CREATE your content in a way that search engines actually consider ranking your content.
If you write a lousy 200 word or less “article”, don’t expect it to get ranked…at all.
Especially if your website is new.
Older websites get ranked higher in search engines, because of their dominance in their field.
Becoming the dominant name in your niche is what you need to plan for.
Your articles need to be unique, helpful, answering questions and solving problems.
I recommend your articles be at least 1,000+ words. That’s the average.
Some articles will be shorter and some will be longer. It will always depend on the topic.
From my experience, search engines love to see articles that actually help someone solve a problem and answer a lot of questions that the visitor might have about the topic.
What I Consider A “High-Quality” Article
This is my random opinions on what I consider a high-quality article.
- Make sure your text is easy to read with a few high-quality, relevant images.
- You need to have appropriate headings throughout your content.
- You are sharing your knowledge through your content. You need to relate with your visitors, which builds trust.
- Creating videos or adding videos that you have permission to share, really helps make your content better. People are more likely to take action after they have watched a video.
What I recommend you to do now, is go to a search engine and type in a question you probably have and click the first result (Not the advertisement).
Take a moment and inspect the website and see what the website is doing to get ranked in the first position for that question.
See how their website is set up, how their sidebar is set up, how their content is laid out, where their advertisements or affiliate banners are, etc…
Get an idea of what they are doing.
You should even search for multiple different questions and browse through the websites and get an idea of what these websites are doing right, in order to get ranked as #1.
You need to be following what the leaders are doing. This doesn’t mean you should copy or plagiarize them, but you should do something similar to what they are doing.
Creating high-quality content is something that you will probably not be able to accomplish on your first few posts. It will take some time to gain all of the knowledge that makes writing high-quality articles actually possible, and easy.
I’ve mentioned it already, but I want to clarify what I consider a high-quality article to have and be:
- 1,000+ words on average
- 3+ high quality, relevant images
- Easy to read text and font
- The article actually solves a problem and/or answers a question someone may have.
- The article has a video you created or videos you have permission to share.
- Bulleted or Numbered list (like this one) that shows important topics.
- The author connects with the reader in some way which builds trust.
- Less than 3 affiliate links per post. Too many affiliate links makes it look bad.
Your website (theme) must also be “easy on the eyes”.
What I mean by that is, your website (and background) shouldn’t be a bunch of different colors that don’t go together. Your logo shouldn’t stick out like a sore thumb. Try and get your theme color the same as your logo color. The text on your website shouldn’t be pink, blue, red, green, orange, yellow or any other color that no one likes reading. Black or dark gray text looks the best. Also, don’t use some crazy font that’s impossible to read. Simple is better.
Yes, I know. This whole process of starting a blog website is hard work, but trust me on this, It can be worth it. As long as you are creating content worth reading, search engines will notice.
Don’t worry if you don’t see your website or article ranked on page 1 in a few months.
It takes time. Sometimes a lot of time. Don’t get discouraged though.
Giving up is easy. Making something great is not.
Think about this:
3 months after completing these last few steps, think about what your website could be like, and how much high-quality content you could create in that time frame. I know you have great ideas for what your website could become, and you can make it happen. I know you can, but, it’s not going to be easy and you already know that.
This guide is taking you through the process of setting your blog up in a way to be able to monetize it and make money. Once you finish this guide, you should not stop learning or creating content.
Keep doing research, learn new things, and continue building your website into a dominant one in your niche, and you should be good to go.
After you are finished reading it, read it again if you feel like you need too.